It's Hysteria

Amy Winehouse - Inspirational Style

2011-07-29T04:24:00.000-07:00

Style inspiration can come from a vast variety of people and places. Two weeks ago I was flattered to be asked to assist with a project and was photographed by Kathy Martin, local stylist, as one of her stylish peers. I chose to wear a dress that I love from Kirribilla along with my favorite Berardi boyfriend blazer. That morning at a very important strategic meeting regarding Fall 2011 (aka nails at The Sugar House) Elizabeth Todd, owner of The Shoe Hive, asked me who made the dress I was wearing. This prompted a conversation about the dress.

I told Elizabeth about how I saw the dress on Amy Winehouse in a press piece from the dress line Kirribilla. Upon inquiring about this adorable strapless floral, I found it was from a prior season and thus none were available. The Kirribilla ladies were kind enough to offer to make one from the last yardage of fabric - need I say more?

Elizabeth and I both wondered where had Amy Winehouse been? Days later I heard the sad news of her untimely death.

Working as a stylist and buyer at Hysteria, I have been lucky to establish a career in one of my passions. I often explore the psychology behind our choices of what to wear and how to wear it. When I'm putting a look together, I look to people who make the unlikely choices work. Amy Winehouse in the very girly line Kirribilla was so intriguing to me ~ like Kate Moss in a pair of wellies and shorts or Sharon Stone in a Gap turtleneck at The Academy Awards. Perhaps secretly I would love to be able to rock it out on stage like the talented Amy Winehouse, but there was something about her and her look that I wanted to encompass with that dress. I applaud fearlessness and individuality and will remember Amy Winehouse every time I rock my Hilo dress.

Celebrate Summer!!!

2011-05-24T17:41:00.000-07:00

Did we even have a Spring? Not really sure as all of the sudden it feels like summer but either way I am looking forward to this weekend and all the soiree's that are on my calendar. Whether it be poolside, at a barbeque, or an adult cocktail party, I will be sure to put my best fashion foot forward!
A great bathing suit is key to starting off the season and a cover up could be your best friend this summer. If you choose the right cover up, it can take you from the pool to the barbeque with the blink of an eye. I personally like to keep mine washable (3 kids in tow doesn't really warrant a sassy silk frock) but if you are attending an adults only party, you can get a little more fancy with the fabric. There are some great options for either occasion that you can then use as little summer dresses or over white denim for a later evening affair. Add some great jewelry, even a belt, and you have a whole new look.
Attending an affair that might warrant a summer dress? This is the perfect time to really make your summer statement. I love this Allison Parris dress. It can be super casual and chic with gold flats or espadrilles...add some great bangles or earrings and you are done. Even a little brown belt around the waist of the dress will dress it down even more. Dress it up with a cute pair of heels for a more formal occassion. Nude heels or a fun color would look great with the green.
Want my personal style tip...I love a simple and classic bathing suit with gold bangles (any bangles really that can get wet) and cute flip flops. Arrive in a great cover up that you throw on to run to the club or snack stand or when it gets a little chilly and you are sure to be the most stylish one there.

Its All About the Bag

2011-05-17T07:30:00.001-07:00

I truly believe that a bag can make or break an outfit. You could be wearing jeans and a t-shirt and a great bag and look totally stylish and pulled together but the wrong bag with the same outfit could say something all together different. This weekend, Hysteria will host a trunkshow with New York handbag designer Michelle Vale. I can't sing the praises loud enough for Michelle Vale's handbag collection. Her collection is simple and chic and totally sophisticated. They are super stylish without being overt and I love a bag that doesn't have a huge logo on it that screams how much you paid for it. There is something to be said for owning your style without everyone having to know what you paid for "said" style. The best part is that most of the bags are convertible from shoulder, to cross body to clutch and the hardware on the bags is interchangable from gold to silver. I carry the uber chic shopping tote as does Alicia and can't seem to swith it out...ever! Believe me I have tried to change it up but my tote goes with EVERYTHING. It is super transitional and multifunctional. With three kids in tow at all times, it is the quentissential carry all without looking like I am carrying a diaper bag around. Her totes are favorites of celeberities like Sarah Jessica Parker, Cameron Diaz and Kate Beckinsale and have also been used multiple times on Gossip Girl.
If you haven't yet heard of Michelle Vale, you should definitely take notice. She is a hardworking mother of two who loves fashion but totally understands juggling between motherhood and looking great. She is currently working on her Spring 2012 collection, a very exciting collaboration with a highly coveted jean brand, and an amazing documentary about designers that are committed to making their products in Manhattan which will be released this Fall.
Michelle will be joining us on Thursday evening for a Sip and Shop and discussion about style and transition, and will also be at the store to show her collection on Friday and Saturday. If you are interested in coming to the private shopping night, please call the store to reserve your spot. See ya there!

Don't Miss This!!!

2011-04-05T07:16:00.000-07:00

Jules Reid is coming to Hysteria for an exclusive trunkshow that is not to be missed. Jules is a native Virginian, in fact one of my favorite pieces is called the Virginian. As a child, Jules and her family were relocated to India and since then she has spent a lifetime inspired by the exotic patterns and high voltage colors found in her mother’s saris and the painted elephants of Jaipur. Other sources of inspiration include her style icons, Emilio Pucci and David Hicks, each with its own courageous use of graphic patterns and color. These amazing textiles personify the collection and are a true testament to the artist in Jules Reid. The prints are clean and fresh…silhouettes are simple but modern and chic. A great addition to any wardrobe! The dresses are great on their own and really don’t need much, if any, adornment. I would wear them with a flat sandal or a wedge. What a great piece to throw on if you are hosting a summer dinner party or even attending one. I could see the dresses at the Gold Cup or Derby. They are all so versatile that you could really utilize them for multiple events…of course not with the same people : ). This is her first season at Hysteria and in order to introduce the collection, Jules will be joining the staff on Thursday evening from 6-9pm. The pieces really speak for themselves and can be paired with simple wardrobe basics. A must for the Spring and Summer!

2011-03-30T19:51:00.001-07:00

I have a new fashion crush thanks to Hysteria and his name is Alexander Berardi. I was first introduced to the collection by Alicia who found him on one of her buying trips and was instantly in love with his collection. When she showed me what she had found, I too was on board and was so excited that a trunkshow was forthcoming. So tomorrow night Hysteria is kicking off a weekend long trunk show with this amazing designer . I had the pleasure of meeting Alex last night at the DC Sample sale...if you missed it you must be on the lookout for the next one. I already thought the collection was amazing before I met him, but after spending a few hours with him I was officially in looove. I think Alicia and I are in competition to be his biggest fan! You must, must, must come by and check out his Spring collection. The pieces are super chic and modern but what I love the most is the ease of the collection. You really don’t have to cinch up, buckle up, and squeeze into any of his pieces. They are, as I love to say, enough on their own. How much easier can it be to put one piece on and be done. He has done the thinking for you…all you need to do is put it in your closet and wear it…easy enough? All of these looks can be worn with flats, a big bonus for a great look during the day and all are timeless and not overtly trendy. These are pieces you will have and wear forever. I could go on and on and on about his collection as I often do when I find someone new and amazing. Seriously, he is one to watch and I would suggest scooping up a few pieces before everyone else does! Be a trend setter instead of a follower...with these pieces it isn't difficult. All of your friends will be asking you what you are wearing. So much more fun to say you are wearing a new great designer instead of something that everyone can get their hands on at any store in the area. Can you tell I am excited! Above are my faves. See below for the trunk show schedule. See ya there! xo - Susan

Thursday: Trunkshow VIP preview 7pm...Cocktails and goodies
Friday: Trunkshow during business hours 11am-6pm
Saturday: Breakfast preview 10am...Alex will be at Hysteria until 1 PM. Mimosas and breakfast treats
Sunday: Trunkshow during business hours 12pm-5pm

How to Make a Dress Work Overtime

2011-03-16T09:35:00.000-07:00

So many times we buy a dress with one event in mind but unless it is a lime green bridesmaid dress, you can actually wear a dress many different ways for a lot of different occasions. A belt or a jacket can really change the look of a dress. The key is to pick simple, classic shapes that fit you well and the dress can then be transformed with simple accessories and wardrobe staples like a blazer, a jean jacket, or a cardigan. Check out the video below of our stylist, Susan, showing Sarah, a member of our sales staff, how she can transform her favorite dress for Spring.

We have also included some of the other great dresses you will find at Hysteria as well as images of Susan and Tess trying on their favorites in several different ways. Note that the dresses they are wearing do not come with a belt, but by adding one she has changed the look of the dress. This is an easy update that any of us can do. In the video, Sarah's dress does come with a belt but by removing it and adding a different belt, it also changed the look and feel of the outfit. There are endless possibilities. Have fun!
P.S. All of the shoes are right next store at the Shoe Hive. One stop shopping, gotta love it!

Short with tights - one of the key looks right now

2010-11-14T06:33:00.000-08:00

Bergdorf Goodman recently sent out a blast email to customers highlighting a "BG Key Item": a $1,100 pair of shorts in a nude, buttery leather by The Row, the fashion label designed by Mary-Kate and Ashley Olsen. Saks Fifth Avenue is showing a pair of $446 Geren Ford shorts in crinkled black leather in its spring catalog. At the Ikram boutique in Chicago, several customers have shelled out $3,100 for tight black leather shorts by the label Chrome Hearts.

Hysteria currently has a pair from V-Moda for $352.

V-MODA Black Leather High Wasted Shorts
High waisted, pleated, lambskin shorts./100% Leather/Made in USA

Step into fall with "Over the Knee" boots

2010-08-26T13:25:00.000-07:00

It's approaching day by day, degree by degree. Cooler weather is upon us and in order to stay one step ahead, it's time to start thinking about your fall wardrobe. Trend #4 this season is "Over the Knee" boots. The Shoe Hive next door to Hysteria has a great selection and we are here to help you with how to pair them.

Mark & James has made a statement with a deconstructed sweater, a little fur collar and then finished the look with over the knee boots. One reason this look works is that it is monochromatic. Simplicity is key with this look.

The mini is a great way to accentuate the drama of the high boot.

Anne Hathaway rocked a look in one of our favorite films, "The Devil Wears Prada". Take a cue from this look by mixing classic separates and keeping your boots close to the leg (Chanel always nails it) and with a feminine heel. One golden rule to this look, keep the leg covered with a tight. You've taken the risk with the footwear, no need to drive it home with anything overt (no cleavage necessary).

This fur collar tuxedo sweater coat from Autumn Cashmere - available this fall at Hysteria - screams for a black suede over the knee boot. If you are wondering which heel, it is really a personal preference. If your short, go for a platform or a heel. If you played center on the basketball team, go for a flat - they all work with the right proportion on top. Although if this is too near the edge for you, opt for the flat-heeled style, which will keep the look more of a foxhunt classic style.

This dress above from Lorrie Lester is a perfect dress for an over the knee suede boot. This dress is also available in an animal print and solid black at Hysteria for $264.

Try going a little understated with a silk dress and over the knee boots. If the dress is loose fitting you have the ability to go with a bare leg if desired. When choosing your boots this season, keep in mind how tight they fit at the top of the thigh - if they are too tight you may find muffin top thigh - beware of this fashion faux pas. If you find a boot where the top of the back laces up you can achieve a most proper fit. The other extreme is not pretty either so avoid a swashbuckler costume appearance.

Taylor Swift Loves Leona... So does Hysteria!

2010-07-18T09:53:00.000-07:00

Designer Lauren Leonard interned at Milly after graduating from University of Alabama and decided she has what it takes to make it in fashion. Success for Lauren was good old fashion perseverance and of course some talent for designing what she loved and would wear herself. After her first capsule collection, she took the money she made and invested back into herself. Project Runway took notice of Lauren Leonard and called three different seasons to convince her to participate in the competition. Her pass on this opportunity has not impacted the success of Leona as it is now represented in over 80 stores internationally. Watch for the debut of her swim collection this spring!
Taylor Swift has been a fan of Leona for some time. It's no wonder with Leona's bend for girly fashion forward dresses and a . With a lot of hard work and dedication, Leona took off not only in the United States but in Europe as well. The collection has a definite Southern charm about it and sweetness about it without being too traditional. Fresh is a much more suiting description for Leona.
Hysteria is excited to showoff some great styles that will work now and go into fall with grace. Ask us about Leona's collection for bridesmaids. Contact Hysteria for more information regarding Leona's collection for bridal.
And one last piece of information on this bright young designer... she designs with a conscience and also has Leona Green Label. This collection utilizes the unused fabric from her Leona line retailing for under $150.

Travel Tips for Summer Trips

2010-06-28T10:00:00.000-07:00

Check out Jessica Alba in her Houlihan JBrand, Cargo Jeggings at LAX airport. When you are wondering how to travel in style this summer take a tip from Jessica...Sunglasses, a sharp carry-on bag, flat shoes or yes, even flip flops and easy on the jewelry. Try and avoid metal pieces that can set off metal detectors. It will make your life easier. Don't forget to have something to cover your arms and your child's arms for a cold airplane.

Michelle Vale is a Finalest in the Independent Handbag Designers Award

2010-06-14T11:04:00.000-07:00

Michelle Vale Entrechat 3 in 1 Convertible Bag
in Washed Grey Leather with our patent pending removable hardware.
Recently featured Vogue's Most Wanted.

What is your design philosophy?: Harmonious Luxury

What makes your handbags innovative?: Our patent pending custom removable hardware, which also allows our bags to be convertible.

How were you inspired by mark. by Avon?: They support companies that are innovative and are working to support designers that are striving to be innovative.

What is your price-point range?: $900
However her Balance Tote is priced at $355 - Now at Hysteria

What else has influenced your design?: New York City

Hysteria has two of the Independent Handbag Designer Awards Finalists

2010-05-19T20:56:00.000-07:00

Elle Nicole's Saloon fringe hobo, altnerate leather, retails $130

Danielle Diferdinando on her Elle Nicole bag line....
What is your design philosophy?: Quality, function, and great styling

What are the retail price-points of your line?: $65-$130

Do you change your silhouettes and materials every season?: We have classic sihouettes that we continue every season with and change the material and we also bring in new styles each season.

What other handbag designers have inspired you?: Bottega Veneta, Trussardi, Balenciaga

Which stores currently stock your handbags?: Macy's, Saks Fifth Avenue, Neimanmarcus.com, Holt Renfrew, Lane Crawford and Hysteria

J Brands Houlihan - Homage to "Hot Lips"

2010-05-09T07:52:00.000-07:00

J Brand honored Major Margaret J. "Hot Lips" Houlihan of M.A.S.H. with their skinny cargo pant. The Houlihan will no doubt be one of the hot items of the summer for those who join the ranks of the stylish and fashion forward. As "military" trends continue to influence fashion as far as Fall 2010, these fatiques will keep you on the edge and get you in the mind set of "reporting for duty" - although your only duty will be to look casually chic in this uniform. Consider sizing up as they are best worn slightly loose fitting - not quite the same fit as their close relative - the "jegging". Hysteria receives their first delivery of the Houlihan this week. Retails for $230.

2010-05-08T17:31:00.000-07:00

Sarah Jessica Parker's cute Michelle Vale bag is the perfect bag for getting around town this summer. The Balance Tote is $355 and is available in a variety of colors. Come see what every style girl is loving about the Balance. Michelle Vale's signature hardware is on the inside - so refreshing. Now you will have a bag that can go everywhere and will be timeless because after all, it's a tote! There are pockets on the inside for your phone, keys, lipgloss and a secured zipper pocket. Come discover the simplicity of the understated luxe bag - we promise you won't be disappointed.

2010-04-29T18:26:00.000-07:00

Sucker Jeans have found their way to Garden & Gun...

although Hysteria has had them since the very beginning. The first group hit our doors September of 2009 and we've been taking followers who love the brand one by one. It's not a hard sell either. The soft touch of the puckered 10 oz seersucker that is 97% cotton and 3 % spandex speaks for itself. Then you try them on and you're amazed at the fit and the comfort factor. Four styles to choose from for women and another four styles for men. Savannah, Monroe, Fulton and Macon - named after southern cities with a lot of charm. Sucker Jeans proudly calls Charleston, SC home ~ a city we feel a kindred spirit to in Old Town Alexandria. Although we are located in the historic district, we are quite progressive and don't mind reminding you every now and then. Check out Sucker in the newest release of Garden & Gun Magazine (April/May 2010 issue).

: Look Inside This Garden & Gun Cover To Read About Sucker

Last Minute Gift Ideas!

2009-12-21T09:54:00.000-08:00

We only have 3 days until Christmas! There is still time to get those last minute gifts! Are you looking for that extra something to put under the tree? Hysteria has just what you are looking for! We have great gift ideas at every price point!

France Luxe Headbands Gorgeous luxury headbands made in France. A stylish compliment to both work and evening wear. From $18.00- $26.00
Hanky Panky Low Rise and Regular Thongs World's Most Comfortable Thong® has a flattering V waistband, no visible panty line (VPL). $18.00
Her Look Takeouts, Low beams, Matchsticks, Top Hats, and Commandos products Perfect for all her fashion emergencies. From $10.00-$48.00
SR Squared 4-Snap Wallets This faux snakeskin clutch is one of our most popular items. A great multi-use accessory with four separate pockets. It's ideal for organizing a cluttered bag or as a clutch handbag. $25.00
momAgenda Desk Pads Honey To Do List, Permission Slip, and Babysitter Info pads help make mom's life a little easier, making it the perfect stocking stuffer for the busy mom in your life. $7.95 each
SR Squared Cosmetic Cases Excellent for the frequent traveler or woman on the go. $24.00

Design Guild Coin Key Chain Beautiful, hard-wearing leather with soft leather interior. Slot for credit cards and license, zipped pouch for coins, and ring for keys. Retail Price $31
Designers Guild Passport Wallet Cover Hard-wearing leather with soft nubuck interior and striking silk lining. Holds standard passport and has separate sections for credit cards etc. $42.00
MZ WALLACE Small Cometic Everyday cosmetic bag. $32.00
momAgenda Desktop Agenda Unique week-at-a-view format with space for mom and up to four children makes this planner a necessity. Featuring the momEssentials pamphlet that can be removed and reused from year to year. Available in 6 stylish and stain resistant colors. Retail Price $42.00

Orla Kiely Coin Purse Retail Price $71
Keggy American Flag Tee Retail Price $88
Sondra Roberts Messenger Nylon Purse Retail Price $75
Royal Highnies Boxers and Pajama Pants Retail Price $65
Vineyard Vines Men's Ties and Bowties Retail Price $45-$75
Rachelle Celine Textured Vermeil Earring Retail Price $77

Mingle Set of Four Bangles Retail Price $120
Sondra Roberts Flower Clutch Retail Price $ 130
Matt & Nat Sade Clutch Retail Price $145
Skunkfunk Coat Retail Price $104

Trunk Shows at Hysteria!

2009-12-03T08:35:00.001-08:00

Join us this Thursday, December 17th as we host Zapphire Jewelry and Rachelle Celine.

Zapphire Jewelry will make the perfect gift this holiday season. With beautiful designs and great quality, Zapphire Jewelry is the perfect way to complete your look for any occasion.

We will also have designs from the Rachelle Celine collection. Her designs are distinguished by a unique aesthetic, and are meticulously hand-crafted using the finest materials to exude femininity, casual elegance and style. Her necklaces, bracelets, earrings and rings make excellent gifts this holiday season!

Visit our website shophysteria.com to preview the collections before you join us on Thursday!

New Arrivals at Hysteria!

2009-12-01T08:57:00.001-08:00

J Brand Jeans are here! These ultra lightweight jeans with 5-pocket details are your everyday denim legging. Wear them with any top or any shoe and your look is complete. These are the jeans you have been looking for! The low-rise skinny leg are flattering on everyone. J Brand jeans are comfortable, fashion forward, and perfect for every women. We know you will love J Brand Jeans as much as we do!

http://www.shophysteria.com

24 Days of Surprises at Hysteria!

2009-11-30T08:44:00.000-08:00

The holiday season is here and this month at Hysteria we are celebrating with "24 Days of Surprises!" Each day there will be a different special promotion for our clients! One day you could receive 25% of your entire purchase, another day we could offer a gift with purchase. Every day's surprise will be new and exciting and keep you coming back for more! Join us through the entire month of December as we celebrate our 24 Days of Surprises! www.shophysteria.com

A Great Gift for Anyone!

2009-11-24T14:34:00.000-08:00

Looking for that perfect gift for a co-worker, friend, or sister-in-law? The Sondra Roberts 4 Snap Envelope is exactly what you are looking for! This snap envelope is versatile, convenient, and perfect for any woman who loves a great accessory. Its has four separate compartments each with a button snap closure. Not only is this perfect by itself, but why not add a gift card in one of the pockets? By adding a gift card of your choice, you are personalizing the item for the one you are giving it to! Its two gifts in one and how perfect is that? Who knows, you might even want one for yourself!

Special Promotions for Black Friday!

2009-11-24T10:11:00.001-08:00

As one of the busiest shopping days of the year, we are excited about Black Friday and the promotions we have just for you! As part of the Old Town Boutique District's holiday special, we will offer 10% off your purchase at Hysteria with a receipt from any of the participating retailers. Spend and save close to home, avoid the madness of the shopping malls and join us in Old Town's Boutique District.

We will be open from 10am-6pm on Black Friday! The first hour will be a special early bird sale with everything in the entire store 25% off. Take advantage of that extra hour and come see what we have for you. Looking for an outfit for your holiday party? We have just what you are looking for! We have a beautiful selection of dresses, sweaters, jewelry, clutches, and more. After the early bird special concludes, we will offer 25% off our entire Leifsdottir Collection until closing at 6pm. Leifsdottir is a great collection of sweaters, tops, dresses, and pants. The pieces are feminine, flattering, and portray the perfect balance of modern-meets-vintage. We will also have all accessories throughout the store 25% off. Find the perfect necklace or earrings to complete you favorite ensemble.
All sale items are Final Sale.

Join us this Friday, November 27th, as we invite you to enjoy the treasures that bring beauty to your daily life. Come for a fabulous day of shopping and specials!

Gerard Yosca Holiday Jewelry

2009-11-15T14:44:00.000-08:00

Arriving this week at Hysteria

Gerard Yosca Holiday

If you have a great event to go to this season but need the right jewelry - Gerard Yosca holiday is a show stopper. Come see the selections or special order a piece that will compliment the dress you already own that just needs an update. Remember Angelina Joie's emerald cut earrings at the Academy Awards red carpet? Get the look with Gerard Yosca drop green crystals. Need a great cuff for your bracelet sleeve coat? We have the perfect one for $55.

See the collection

Roberta Roller Rabbit Arrives at Hysteria this week

2009-11-15T10:02:00.000-08:00

Arriving this week at Hysteria from word traveled interior designer Roberta Freymann ~ Roberta Roller Rabbit

Perhaps you have happened on her easy tissue cotton tunics on the upper east side of New York City or in the Hamptons. Maybe you have been on holiday and stumbled into a charming boutique that carries the colorful pareos or beach bags. If the name is new to you, prepare to fall in love with Roberta Roller Rabbit. Tunics, shirting, kurtas for kids and adults are only the beginning of this treasure trove of goods that will make you appear to be the world wide traveler when perhaps you are more of the accidental tourist. Come see what the long awaited anticipation is all about - $200 bib necklaces, horn cuffs and fabulous bangles - you are sure to find your bohemian side satisfied with Roberta Roller Rabbit.

Hysteria Celebrates 10 years

2009-09-10T06:37:00.000-07:00

Has it been 10 years already?

Hysteria celebrated 10 fashionable years in business this past September. We have decided to keep the party going all year long with continuous Trunk Shows from some lines you have heard of ~ Leifsdottir ~ and some that you may not have discovered yet ~ Tiny Crush Society. Be assured we have done our homework and know you will fall in love with all things Hysteria. The underlying goal is to bring you your favorite styles in our quaint boutique setting and pepper them with new unchartered territory of aspiring new designers. Boutiques such as Hysteria represent the first stop on the journey for aspiring new lines before they go mainstream. We are small enough to take the risk and savvy enough to know what will work. Sign up to receive our newsletter every month to find out who will be joining the roster of events this holiday season and into 2010. www.shophysteria.com